B2C Europe
commercial / art director
This captivating miniature realm, fashioned from packaging materials, showcases the intricacies of e-commerce logistics. B2C, a leader in international logistics, aspired to demonstrate the seamlessness of their operations to their valued clients through an animated short video. We decided to convey this by creating a kinetic 3D miniature, unveiling a flawless, automated journey from business to consumer within a world constructed from packaging materials!
My work
Art direction
Storyboard
Concept art
Credits
release: October 2022
Studio Whoohoo!
director: Stef Holtz
technical director: Bas van Bergen
compositing: Ruud Kouwenberg
art director: Joery Verweij
concept art: Joery Verweij, Stef Holtz
storyboard: Joery Verweij
modelling: Fabio Steltenpohl
3D: Bas van Bergen, Ruud Kouwenberg, Stef Holtz
sound FX & mix: Sander Houtman (Studio Xander)
voice overs: Gina Mellotte (English), Femke van der Veen (Dutch), Gloria J. (Spanish), Ségolène Bouët (French)
Kumpany & Bettermatter
commercial director: Jasper Admiraal
director: Floris Kruijer
producer: Soetkin Verbeek
B2C Europe
commercial director: Martijn van der Geer
global marketing manager: Denise Snel